Gallatin Taps Boyle Investment Co. to Transform Downtown

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.

 

Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall.

“Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our community,” Gallatin Mayor Paige Brown said in a news release. “Recognizing a shared vision among residents and city leaders to build up instead of out, we aim to revitalize and reinvest in our city’s core.”

Plans for the proposed development, which will take over two city-owned blocks, includes a “major brand” hotel, residential units, open green spaces and retail and restaurant space.

The project is expected to generate over $40 million in property tax revenue over 20 years and have a $261 million economic impact during its construction phase. It is also expected to create more than 300 permanent jobs in the city.

“Citizens and city leaders have asked for years that we focus on revitalizing our downtown — and that is exactly what we’re proposing,” Rosemary Bates, interim executive director of Gallatin Economic Development Agency, said in a release. “We owe it to our citizens and future generations to explore a project of this magnitude — a project that will leave a lasting legacy of progress and prosperity in Gallatin.”

Memphis-based Boyle Investment Co. opened its Nashville office in 2001, and has experienced tremendous growth in the past 20 years, now owning and managing almost 4 million square feet of office and retail space, as well as a projected five million square feet in the development and planning stages.

Boyle is responsible for many major Middle Tennessee developments including Berry Farms, McEwen Northside, Meridian Cool Springs and Capitol View.

“This collaboration is deeply personal for me since I have close family ties to the city and much of my family has called Gallatin home for generations. I want this development to reflect the spirit of the city that my family continues to cherish,” Jeff Haynes, managing partner at Boyle, said in the release. “As Gallatin grows, we’re honored to partner with the city to provide public spaces where people can connect, build community and continue to be the best neighbors they can be.”

Boyle has proposed a conceptual site plan, but the city will conduct multiple site and parking studies before the project is approved. The study is anticipated to take up to a year to complete.

A proposed memorandum of understanding that allows Gallatin to conduct a feasibility study with Boyle will go before the Gallatin City Council for approval on March 12.


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Q&A: Boyle’s local leader Jeff Haynes talks growth in Middle Tennessee

Real estate development company continues to invest in Davidson, Williamson counties after 90 years in business

 

Boyle Investment Company celebrated 90 years of real estate development in 2023. Though the company is based in Memphis, its Nashville office has been open since 2001 and has grown from two employees to 34.

The company operates about 3.2 million square feet of commercial space and has investments in around 1,500 multifamily units in the Nashville market. It’s known for local developments like Capitol View Nashville, CityPark Brentwood, Meridian Cool Springs, Berry Farms and McEwen Northside in Franklin.

Post sister publication The News spoke with Jeff Haynes, managing partner of Boyle’s Nashville office, about the growth of the company in Nashville as it looks back on its 90 years of history.


Tell me about some of the history of the projects that you have done and the growth you’ve experienced as Middle Tennessee has grown.

I think it’s important to start with honoring the three brothers Bayard Boyle, Snowden Boyle and Charles Boyle who had the vision and foresight to start the company in 1933 coming out of the depression. It’s very rare in the real estate industry for companies to survive 90 years. I think one of our most respected competitors would be H.G. Hill here locally who have been around for 125 years. But most real estate companies are very young and very new. To survive 90 years requires financial stability, requires a commitment to working with each of your employees, requires adaptability and creativity to develop projects that are in tune with what the market wants each and every day. We’ve tried to do that here through being an expert in mixed-use development. We started mixed-use in 2006 at Meridian in Cool Springs. We now have five dominant mixed-use projects … where we integrate apartments, hotels, office and retail into the development blender to try to spit out a walkable, pedestrian-friendly, urban-designed mixed-use project.

What’s on the horizon for Boyle as you look at that continued growth in Middle Tennessee

We are contrarians. Even though the economy is a little bit dicey right now and interest rates have risen, we started our newest office building at McEwen Northside, which is going to be a 300,000-square-foot office building on top of retail. Even though it’s an interesting time to start a building, we believe in that project. It’s been very successful. …We’re constantly looking for opportunities. We’re working on some potential developments in Davidson County. We’re very interested in Sumner County. We’re actually looking at another residential development in Williamson County as well. So while the market is correcting itself, we’re out looking at opportunities to try to take advantage of what we consider to be an interesting time in our business.

I think Nashville today is vastly different. We have much more competition coming from all parts of the globe because Nashville is an attractive place in which to do business because of the economic and population growth. It’s a much more competitive landscape. So we’ve got to constantly look at trends. Nashville tends not to be a leader in architecture and development. We spend a lot of time looking at projects in Austin, Dallas, Washington, D.C., and Chicago — traveling to touch and feel and walk other mixed-use projects. That’s how we came up with the jewel box idea at McEwen. We saw some jewel boxes in a project in D.C. and came back and said, “Let’s try it.”

It’s important that we try to differentiate ourselves in our projects for the people who live there, who work there, who visit the retailers there. We’re trying to create a sense of community in each of our projects. That’s really important to us to develop the fabric of that community. Berry Farms has a unique, rural sense of community. McEwen Northside is much more urban in its design, and then Meridian is sort of a blend of the two. With a project like Capitol View where we partnered with the Metro Parks Department and built Frankie Pierce Park in a public private partnership to create a wonderful two-and-a-half acre, urban park. So, you’ll see lots of green space in our projects, lots of walkability. We’re not trying to put bricks and mortar on every square inch of the land. We’re trying to develop that unique sense of community.

What does it take to get that kind of public-private partnership done?

Being naive, being patient, willing to roll up your sleeves and work with all departments at a municipality. Probably four years of banging my head against the wall with CSX railroad, who proved to be my nemesis, but we were fortunate enough to get that done. A fantastic part that truly changed the nature of Capitol View and helped us start to add art in all of our projects — we’ve got lots of murals and we now call it Mural Park — with CSX’s blessing we’ve added murals to the railroad tunnels there. You’ll now see mural art at Northside McEwen. So, we’ve started working with very creative muralists around the city to create art in all of our projects and not just allow blank walls for people to look at.

Do you also try to stick to using local groups for construction?

We do. That’s important to us from architects to engineers, to landscape architects, to lawyers, to contractors, we want to try to use local partners. I think the other thing that’s unique about Boyle over 90 years is our commitment to support the nonprofit industry. We have an internal program called Boyle Cares where our team members are encouraged to volunteer their time and to help raise money, and so each project partners with nonprofits. McEwen Northside and Meridian partners with the Boys and Girls Club of Williamson County and New Hope Academy. We’re constantly having events for those nonprofits at our projects, so that’s a really important differentiation of how we like to do business.


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Poplar Corridor Business District Starts Its First Project

The Daily Memphian

By Sophia Surrett

Five years after receiving a tax increment financing incentive, the project to upgrade the Poplar Avenue corridor is being launched.

The first phase of the project is a facelift along Ridgeway Road and Shady Grove Road between Park Place Centre and Briarcrest.

The project is being directed by the not-for-profit Poplar Corridor Business District Association of Owners using tax increment financing the group was awarded in 2018 from the Economic Development Growth Engine for Memphis & Shelby County.

“The association is really excited about kicking off the first project and the TIF and the impact it is going to have on the neighborhood,” said Les Binkley, president of the association and a senior vice president at Boyle Investment Co.

The TIF, which takes future property taxes to finance and build infrastructure, will finance the project to enhance and continue to develop the Poplar Corridor Business District.

The five-year gap between the TIF’s approval and the project’s start was due to the association wanting the TIF to accrue money before starting construction.

“We are doing more of a pay-as-you-go model instead of an upfront financing event that then uses all the future TIF revenues,” Binkley said. “Waiting a period allowed us to see what was actually being produced so we could better plan.”

The TIF district encompasses the Poplar corridor from I-240 to Kirby Parkway. The association has several projects they want to see developed in the area over the course of the TIF:

  • A mixed-use development consisting of office, retail and hotel on Briarcrest Avenue;
  • An office development on International Place;
  • An office development at 860 Ridge Lake Blvd;
  • A senior living apartment development at 6300 Briarcrest Ave.;
  • And a mixed-use development consisting of office, retail and hotel space at 5900 Poplar Ave.

EDGE vice president of operations Joann Massey said the TIF is one example of how EDGE supports “a solutions-oriented strategy” for economic development.

“EDGE’s use of this type of financing tool not only will result in infrastructure improvements within the 400-parcel TIF area but an increase in tax revenue that will ultimately flow back into our community’s general fund to help create a stronger Memphis,” Massey said.

Binkley said the association decided to do a streetscape for the first project because “the Shady Grove enhancement was an impetus for creating the whole TIF.”

“We had some concreted over medians, so we’re tearing those up and adding landscaping and aeration and doing some pedestrian crosswalks to really enhance that corridor around a lot of nice office buildings in our district,” Binkley said.

Once the streetscape enhancement project is completed in about 10 months, Binkley said the second phase will begin, depending on the cash available, interest rates and the city and county’s reappraisal of properties.

The association was formed in 2018 as an association of property owners of about 400 parcels in the Poplar Corridor Business District.

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McEwen Northside Reveals First Retail Tenant for Block E

Project Architect TMPartners Also Moving Headquarters to Class A Offices in Mixed-Use District

Growth continues at McEwen Northside as nationally recognized architects TMPartners and popular upscale clothier Oak Hall announce plans to join the 45-acre mixed-use district in Cool Springs. The businesses will call Block E—the $125 million, 300,000-square-foot addition currently under construction—home.

TMPartners, PLLC (TMP), the architect behind Block E, will move its headquarters and team of approximately 60 staff to the expansion’s nine-story building, which includes eight floors of Class A office space. Oak Hall will be the first retail concept to join the building’s growing tenant list on the ground level.

“We’ve designed Block E to be a cutting-edge, yet timeless addition,” said JP Cowan, a Principal at TMP. “As our company grows, we began looking for office space that provides our team with next-level amenities alongside residential options because we believe that strengthens company culture and aids in retention and recruitment. McEwen Northside was the perfect fit to help us meet that vision while also providing us unprecedented room to grow in Williamson County.”

TMP is a valued design partner on McEwen Northside as they previously served as the architect of the district’s Block A, a 160,000-square-foot addition completed in 2023. Boyle Investment Company, Northwood Investors, and Northwood Ravin, partners on the entire McEwen Northside development commit to deliver the next phase of the project with first class execution and have assembled one of the most experienced teams to realize the project’s vision. TMP is the architect, Hoar Construction is the general contractor, and Kimley-Horn is the civil engineer.

Northwestern Mutual has been a valued finance partner for McEwen Northside from the beginning and continued its commitment to the project by providing financing for the 300,000 square-foot mixed-use building.

TMP joins Designed Conveyor Systems (DCS) in Block E’s Class A office space. The supply chain company, specializing in designing and building material handling solutions for warehouse operations, will lease 46,000 square feet of office space for its corporate headquarters.

“Community, culture and convenience are at the heart of everything we do at McEwen Northside,” said Mark Traylor, director of Retail Leasing at Boyle Investment Company. “As the project continues to grow, we are proud to provide visitors with more diverse offerings – from exciting restaurants and retailers to state-of-the-art office and living space – all within walking distance of each other.”

Founded in Memphis in 1859, Oak Hall’s Franklin location will be its second in the Nashville area after opening a Green Hills storefront in 2016. This location continues a longstanding 27-year partnership between Oak Hall and Boyle Investment Company. The retailer offers an extensive, yet carefully curated, shopping experience for both men and women with designers including Zegna, Canali, Peter Millar, Faherty, Barbour, Billy Reid, Vince, Lafayette 148, Brochu Walker and many more.

“As we began exploring ways to thoughtfully expand our family-owned business to the Franklin market, McEwen Northside presented us with an opportunity to provide our world-class style offerings and extraordinary service at a uniquely urban shopping destination—with stores and restaurants that are sure to keep both our existing clients and new visitors coming back again and again,” said Oak Hall President Will Levy.

Oak Hall will join other new and popular retailers at McEwen Northside like Rumble Boxing, Finks Jewelers, Warby Parker, Jondie, and others. Pre-leasing has also begun for McEwen Northside Apartments Phase II. This exciting new apartment phase will add 428 more homes to the community, and hard hat tours have started for February 2024 deliveries.

Block E, the district’s tallest building to date, is expected to be complete by Spring 2025.


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About The Development

McEwen Northside

McEwen Northside is an inviting urban experience in the vibrant Cool Springs area of Franklin, Tennessee. The unique 45-acre mixed-use environment will include approximately 750,000 square feet of Class A office space, 113,000 square feet of restaurants and specialty retail, a 150-room business-class hotel, 770 luxury apartments, and upwards of 10 acres of beautifully designed green spaces to seamlessly connect the community.


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Over Five Decades at Boyle, Halperin Credits His Success to Relationships

The Daily Memphian

By Rob Moore

In 1973, Mark Halperin was hired by Boyle Investment Co. right out of college.

During that decade, Halperin was part of the team that started Ridgeway Center, the 204-acre mixed-use development that today serves as East Memphis’ premier business park and is home to more than 150 companies.

In the 1980s, Halperin oversaw the development of the Shops of Humphreys Center on Wolf River Boulevard, and in the 1990s he turned his attention to the Schilling Farms Community in Collierville. In all, Halperin has played a large part in developing and leasing approximately 12 million square feet of commercial and office space.

<strong>Mark Halperin</strong>
Mark Halperin

“I don’t think our company would be as successful if we hadn’t had Mark with us over this long period of time,” said Henry Morgan, co-chair emeritus with Boyle. “I have been blessed to develop a close friendship with Mark over the years. He delivers consistently in his ability to do the right thing for programs in our company.”

Today, Halperin is Boyle’s executive vice president and chief operating officer, moving up the ranks over the years and all the while staying with Boyle.

In September, Halperin received a Lifetime Achievement Award from the Memphis chapter of Lambda Alpha International, a professional organization consisting of people in the various disciplines related to the use and re-use of land. Previous winners of the group’s lifetime achievement award include Henry Turley, Mike Rose and Halperin’s colleague and friend Russell Bloodworth.

“I couldn’t believe I was on the same list of winners with names like Jack Belz,” Halperin said of the real estate developer credited with revitalizing Downtown. “Kemmons Wilson, Bayard Boyle Sr., those were just two other names on the list.”

Wilson and Boyle, the founders of Holiday Inn and Boyle Investment Company, respectively, are themselves juggernauts in Memphis business history, and Halperin was overwhelmed to find himself among their ranks.

“I was speechless,” he said, “and that doesn’t happen often.”

“In hindsight, it’s been wonderful,” Halperin said, “spending my career at Boyle. They want us to think like owners, and they empower us to make a lot of decisions on our own. I could have gone somewhere else at times, but I was always happy I stayed here, working on these relationships I’ve had since I first got started.”

In addition to his long-standing career with Boyle, Halperin has remained one of the longest-serving trustees for Memphis University School, the school he attended after moving to Memphis from Chicago.

Halperin is also the past president of the Memphis Jewish Home & Rehab as well as the past president of Temple Israel Memphis.

Currently, Halperin sits on the Economic Development Growth Engine (EDGE) for Memphis and Shelby County.


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Here’s What Boyle Investment Is Planning Next in Commercial Real Estate

Memphis Business Journal and Nashville Business Journal

By Stephen MacLeod

Memphis-based Boyle Investment Co. is the largest owner and operator of office space in the city as the company turns 90 years old.

The company has grown to be a large land and property holder in both Memphis and Nashville. Boyle is one of the largest developers in Nashville, with millions of square feet in office and retail.

The company isn’t done growing in either market, with plans underway for additional significant developments.

Memphis

The Boyles have been in Memphis since the start. John Overton, one of the founders of the city, is an ancestor.

The family has been developing property for decades, as well. In 1907, Edward Boyle would develop Belvedere Boulevard in what is now Midtown. His sons, Bayard Sr., Edward, and Snowden, would found Boyle Investment Co. in 1933.

“Bayard Sr. had a remarkable ability to project the paths of growth for the city of Memphis,” said Matt Hayden, CEO and president of Boyle. “With an eye for longevity, he acquired large parcels in key growth corridors that would not be developed for decades.”

Today in Memphis, Boyle holds millions of square feet of office space. The crown jewel is Ridgeway Center, which was building in 1973, one of the first office parks in the city.

Many of Boyle’s office holdings are in the East submarket. In addition to Ridgeway Center, the company owns Triad Center, International Place II, and Moriah Woods.

It also owns retail centers such as Williamsburg Village, Shops of Humphreys Center, and Gallina Centro. Most of those were constructed in the 1990s, although Williamsburg dates back to 1963.

It also holds significant residential properties that were built across several eras. Collierville’s Schilling Farms broke ground in 1996, Farmington in Germantown in 1970, and Spring Creek Ranch in 2007. Development at Spring Creek Ranch continues today, with construction on the final 56 gated lots underway.

Currently, Boyle is building the massive mixed-use development Water Tower District in Collierville, returning to Schilling Farms’ northwest corner.

The development features 45,000 square feet of retail and 125,000 square feet of office space. It is expected to feature a hotel and hundreds of new residences across townhouses, duplexes, triplexes, and multifamily.

Phase one of the residential district is under construction, with an expected delivery of the first building in 2024. The first phase consists of 226 flats and 32 townhomes.

The first phase of the retail component is also underway, with 20,000 square feet being built across two buildings. SOB is now open, and other tenants signed include Rotolo’s Craft & Crust and Crumbl Cookies.

The office phase sits directly next to IMC’s HQ that opened in late 2021. IMC purchased an adjacent piece of land to meet future expansion needs.

Developer Baywood Hotels is also planning a 68,00 square-foot, 108-room TownePlace Suites by Marriott.

The development sits near several job anchors as well, such as FedEx World Technology Center and HQs for Helena Agri-Enterprises, Mueller, and Orgill.

The Water Tower District was designed by LRK and is being built by Patton & Taylor Construction Co.

“The Water Tower district continues our pattern of developing high-end residential inside Schilling Farms while providing neighborhood services for our residents and office workers,” said Les Binkley, SVP at Boyle. “We are developing a unique mixed-use community with an emphasis on walkability. The new retail is within walking distance of the many offices at Schilling Farms and is a great new amenity.”

Nashville

Boyle’s Nashville roots aren’t nearly as historic as its Memphis ones. The company opened its office in the state capital in 2001 and has grown to employ 34 people. The heads of the Nashville division, Jeff Haynes and Phil Fawcett, have led the office for that entire run.

Despite being a newer venture, the company has grown to acquire, develop, and manage more than 3.2 million square feet of commercial space and about 1,500 multifamily units.

One project was Berry Farms in Franklin. Development started in 2005 and today features 3 million square feet of office, 1.8 million square feet of retail, and 3,001 residential units. It also broke ground on Capitol View in 2014 as part of a joint venture.

The company has had a spate of developments in the area in 2023. Now, it is working on modernizing East Park in Brentwood.

The three-building, 167,000-square-foot Class A office complex is expected to receive a hotel, retail, and restaurant uses in a multimillion-dollar revamp.

A freestanding, 6,000-square-foot building would be built to bring in restaurant and retail space. One of three buildings, developed in 1974, would be demolished to make way for the hotel.

The plan is for Chartwell Hospitality to build and manage a 120-key TownPlace Suites at East Park. It is projected to open in Q3 2024.

“We wanted to take this well-located and historically successful office project and modernize it to better serve the current and future business community, as well as the surrounding local residential community,” said Mark Traylor, director of retail properties at Boyle. “The addition of retail, restaurant, and hospitality to the project creates the next exciting mixed-use chapter in the life of East Park.”

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McEwen Northside Breaks Ground on 300,000 Sq. Ft., $125 Million Mixed-Use Expansion

Franklin’s Popular Mixed-Use District Prepares for Addition of High-Profile Tenants,

More Community Gathering Spaces and Heightened Customer Experiences

 

The highly anticipated expansion of McEwen Northside, a 45-acre mixed-use urban district within Cool Springs, is on the horizon as construction begins on the site known as “Block E.” With an anticipated completion date of Spring 2025, Block E will take the McEwen Northside district to approximately 80 percent completion.

The 300,000-square-foot, $125 million expansion includes a nine-story, mixed-use building where high-profile tenants will activate dynamic office spaces and specialty retail storefronts and destination eateries will occupy the ground level. A new multi-level parking garage – conveniently connected to the state-of-the-art building via a covered walkway – will provide more than 900 parking spaces for visitors and employees.

Complete with interactive streetscapes and vibrant public art, Block E will be adjacent to McEwen Northside’s iconic Central Park, a thriving community gathering place. The block’s highly walkable and conveniently connected design continues to offer visitors a unique urban experience.

“With each addition to McEwen Northside, our focus is on enhancing the district’s well-earned reputation as a place for friends, families, and co-workers to enjoy time together,” said Phil Fawcett, Managing Partner of Boyle Investment Company. “In the busy hub that is Cool Springs, McEwen Northside is proud to present our residents and neighbors with opportunities for both work and play, including a truly unique mix of shopping and eating experiences, and we believe Block E will only strengthen McEwen Northside’s offerings as a premiere destination district.”

As McEwen Northside continues to evolve, the popular mixed-use district welcomes Designed Conveyor Systems (DCS) as one of the anchor tenants of Block E. The supply chain company specializes in designing and building material handling solutions for warehouse operations.

DCS will lease 46,000 square feet for its corporate headquarters, which will include a state-of-the-art, technology-enabled showroom, completely encased in a glass exterior.

“DCS understands that providing outstanding customer experience is fundamental to its industry leadership. By moving to McEwen Northside, DCS will have an exceptional setting to showcase its solutions and expertise. The advanced facilities will serve as a dynamic space for product demonstrations, meetings, and knowledge exchange, ensuring that customers receive focused attention and an enriching experience when engaging with DCS,” said Matt Ferguson, President of Designed Conveyor Systems.

Moreover, DCS values its employees as the driving force behind its ongoing success. The new lease at McEwen Northside will offer an inviting workplace designed to promote creativity, collaboration, and employee well-being.

DCS is excited about the opportunities that the McEwen Northside development presents. The move exemplifies the company’s dedication to prioritizing the employee and customer experience, fostering collaboration, and cultivating an environment that stimulates success.

There has been continued expansion throughout the year at McEwen Northside. New addition Finks, a fourth-generation, family-operated fine jewelry store, opened its doors in October 2023. Warby Parker, a lifestyle brand that offers designer eyewear while being a socially conscious business, opened at the end of September 2023. Soon to join the district are the group fitness gym Rumble Boxing (Fall 2023) and Blue Sushi Sake Grill. Pre-leasing has also begun for McEwen Northside Apartments Phase II. This exciting new apartment phase will add 428 more homes to the community, and hard hat tours have started for February 2024 deliveries. The Phase II experience features even better units, soaring amenities, another resort style zero entry pool and exciting new services like concierge and barista.


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About The Development

McEwen Northside

McEwen Northside is an inviting urban experience in the vibrant Cool Springs area of Franklin, Tennessee. The unique 45-acre mixed-use environment will include approximately 750,000 square feet of Class A office space, 113,000 square feet of restaurants and specialty retail, a 150-room business-class hotel, 770 luxury apartments, and upwards of 10 acres of beautifully designed green spaces to seamlessly connect the community.


Press

Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]

SOB Restaurant Opens a Third Location in Collierville

The Commercial Appeal

By Jennifer Chandler

SOB has opened a location in Collierville.

The Memphis restaurant opened a new location in Collierville in the Schilling Farms development on Oct. 10 at 1329 W. Poplar Ave. It is the third location for the restaurant that started as “South of Beale” in Downtown Memphis.

“A lot of old regulars Downtown now have families in Collierville, so opening in this part of town seems right to us,” said Ed Cabigao, who owns the restaurant group with his wife, Brittany. “The area is growing, and we are excited to be a part of it.”

Here are three things to know about the new SOB restaurant.

A new look, with a nod to the past

“The restaurant definitely has a different aesthetic from the other two,” Ed Cabigao said. “The color palette harkens back to the original SOB with earthy tones like burnt orange and browns.”

The restaurant boasts a circular bar, as well as lots of booth seating. The restaurant also has an outdoor patio for al fresco dining.

At 3,900-square-feet, the Collierville SOB is the smallest of the three restaurants.

A new location, and a new menu

A look inside the new SOB restaurant at 1349 W. Poplar Ave. in Collierville on Monday, Oct. 9, 2023. This is the third SOB restaurant location in the Memphis area.

About three weeks ago, SOB rolled out a new menu at all its restaurants. The change was in anticipation of the Collierville opening.

“We brought back fan favorites,” Cabigao said. “The Duck Patty Melt, our Fried Pork Chop and our Gouda Mac-n-Cheese are all back.”

Since the Zaka Bowl has been such a popular menu item, Cabigao decided to add more bowls to the menu. Options now include a Shawarma Bowl (with grilled chicken) and a Carnitas Bowl (with shredded pork).

“Lola’s Bowl is a Filipino bowl with pork skewers, noodles and lumpia,” he said. “It’s inspired by what my mother used to make for us.”

From Downtown to Collierville — and what about that name?

Cabigao said when he was first approached about opening a location in Collierville, he didn’t know much about the neighborhood.

“We loved the building and the development that they are doing around it,” he said. “So, my wife Brittany and I did a lot of research and discovered that Collierville is a growing market. We decided that our concept would be well received there, so we moved forward.”

Bartender Carlos Rivas, who says he makes the best drink in Memphis, can be seen at the bar with customer Kaylea Vaughn at the new SOB restaurant at 1349 W. Poplar Ave in Collierville on Monday, Oct. 9, 2023.

The Cabigaos opened their first restaurant, South of Beale, at 361 S. Main St. in the South Main Arts District in 2009. The restaurant always had the nickname “SOB” (short of South of Beale), and when the couple opened its second location, they started officially using the name SOB for the restaurants.

In 2020, the couple opened SOB East, its second location, at 5040 Sanderlin Ave. Then in 2021, the couple moved (and expanded) their Downtown restaurant to 345 S. Main St. The new space for the flagship restaurant is in a newly renovated historic building that was once the Ambassador Hotel.

The opening of the Collierville location is the fifth new project for the couple in 2023 alone. Earlier this year the couple bought The Liquor Store concept. After a remodel at the original location, a second of The Liquor Store opened in East Memphis in June. The couple also bought The Hen House on Mendenhall and Bangkok Alley in Collierville.

SOB Collierville will be open for lunch and dinner daily and for Sunday brunch.

SOB

Where: 1329 W. Poplar Ave., Collierville

Hours: 11 a.m.-9 p.m. Sunday-Thursday; 11 a.m.-10 p.m. Friday-Saturday.

Online: southofbeale.com

Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]

Mark Halperin receives Lifetime Achievement Award from Lambda Alpha

Mark Halperin receiving Lifetime Achievement Award

MEMPHIS, Tenn., October 18, 2023 – Boyle Investment Company (Boyle) is pleased to announce that Executive Vice President and COO Mark Halperin is the 2023 recipient of the Lifetime Achievement Award from the Memphis chapter of Lambda Alpha International.  Boyle has two previous Lambda Alpha Lifetime Achievement Award recipients:  J. Bayard Boyle, Sr. (1994), who founded the company in 1933 along with his two brothers, and Russell E.  Bloodworth, Jr. (2010), Executive Vice President, who has been with Boyle for 55 years.

Halperin joined Boyle in 1973 after graduating from the University of Tennessee and is celebrating his 50th anniversary with the company this year. As Boyle celebrates its 90th anniversary in 2023, Halperin leads the company’s commercial sales and leasing team, which has grown considerably and has never been stronger. Today, the team is comprised of 27 highly talented professionals with years of experience in development, leasing, property management, maintenance and space planning.

“I am humbled and honored to receive this award from Lambda Alpha,” says Halperin, who attributes his accomplishments in commercial real estate to the efforts of the Boyle commercial sales and leasing team, which operates 4 million square feet of office and retail space in the greater Memphis area. “We have always had a great team,” says Halperin, “but the group we have assembled after acquiring four additional ‘Class A’ office buildings in 2020 and hiring nine of the previous building owner’s employees is the most experienced we have ever had. We already had a tremendous group, and the new employees complement the skills of those already on our existing team.”

Halperin was hired by Boyle’s Co-Chairman Henry Morgan, Sr. in 1973.  “Mark has played a large part in the development and leasing of approximately 12 million square feet of commercial and office space,” says Morgan. “I don’t think our company would be as successful if we hadn’t had Mark with us over this long period of time.  Mark and I have had a lot of fun in the process of doing deals together, and I congratulate him in winning this Lambda Alpha Lifetime Achievement Award, which is greatly deserved.”

Founded in 1933, Boyle Investment Company is one of the oldest real estate development, management, sales and leasing firms in Memphis and is celebrating its 90th anniversary this year. Even before the company was founded by Bayard Boyle, Sr., his father, Edward Boyle, developed the iconic Belvedere Boulevard in Midtown Memphis in 1907. The Boyle and Morgan families trace their origins back to John Overton, one of the founders of the City of Memphis. Boyle is known in Memphis for developing complex mixed-use projects such as Ridgeway Center, Humphreys Center, and Schilling Farms in Collierville, as well as for its high-end residential communities such as River Oaks and Spring Creek Ranch. In 2001, Boyle opened a Nashville office, which has grown from two principals to 32 employees and is actively developing major large-scale, mixed-use projects including Capitol View, Berry Farms, Meridian Cool Springs, McEwen Northside and CityPark.  Boyle’s real estate portfolio consists of more than eight million square feet of commercial space, multiple high-end residential communities, multi-family communities and extensive land holdings. For more information, visit https://boyle.com/

Established in 1930, Lambda Alpha International (LAI) is a land economics society whose membership includes architects, engineers, real estate developers, planners, government officials, professors, bankers, attorneys, and real estate consultants.  The LAI Memphis Chapter also installed eight new members and recognized three new University of Memphis student members at their annual banquet on September 13.  The chapter now has more than 150 members from all disciplines related to land economics and commercial real estate in our market area.   For more information, visit https://www.lai.org/

Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]

Bog & Barley Gets Opening Date for Its Elevated Irish Fare in East Memphis

Memphis Business Journal

Bog & Barley is scheduled to open April 7 at the Regalia Shopping Center at 6150 Poplar Ave. in the former Great Wines & Spirits space.

The restaurant —owned by DJ and Jamie Naylor of Celtic Crossing Irish Pub & Restaurant — will serve elevated Irish fare.

Reny Alfonso serves as director of culinary operations for the Brazen Restaurant Group, which owns both Celtic Crossing and Bog & Barley.

Alfonso was the chef de cuisine at Chez Philippe from 2005 to 2010. After he left Memphis, he kept in touch with DJ Naylor.

“Even when I lived here, we talked about doing something together,” Alfonso said. “So, he flew me out to Memphis to look at the space. And that’s pretty much all it took.”

Alfonso said that the menu is designed to be authentic and modern.

“We all have in our minds what traditional Irish food is. It’s not necessarily what they eat over there. I wanted to take a modern approach to a lot of this food, and even a healthier approach. We just wanted to bring it up and make it fresher and more relevant to the times,” he said.

Dishes will include a pimento cheese toastie — a Southern take on the Welsh rarebit. They’ll have fish and chips, shepherd’s pie, corned beef made in-house, and oysters raised in British Columbia.

For dessert, there will be an apple cake, which Alfonso called a play on apple cake and tarte Tatin. They will also have a lemon posset and a Guinness chocolate cake with a coffee brown butter sauce.

“I looked at classic Irish dishes and attacked them one by one,” Alfonso said.

Bog & Barley will be differentiated from Celtic Crossing by the elevated cooking techniques. The kitchen will be led by chef Joel LeMay.

The 7,100-square-foot Regalia site underwent a $2.5 million renovation and has a capacity of 250. The booths, tables, chairs, and bars were sourced from Ireland.

Alfonso stressed that Bog & Barley will not be upscale.

“We’re not trying to make it fancy. We’re just trying to bring it up,” he said. “If you go to Ireland, you have your staple pubs, which is what Celtic Crossing is. And then you have your slightly elevated ones, which is more in line to a bistro.”

The restaurant will employ 100, and they are now busy putting finishing touches in the run up to the opening.

“The location sells itself,” Alfonso said. “It’s very beautiful.”

Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]

Best Real Estate Deals & Dealmakers Awards by Memphis Business Journal

Les Binkley

Boyle Investment Company

Years in role: 11

Les Binkley joined Boyle Investment Co. in 2007, became Vice President in 2011, and has been Senior Vice President since 2022. He handles all aspects of real estate development for the firm.

In particular, he oversees the day-to-day for Boyle’s mixed-use projects and has taken a leading role as it has increasingly been involved in multifamily developments. Of note for Binkley are major projects in Collierville, such as Schilling Farms — including The Carrington and Carrington West — and Price Farms; East Memphis’ Ridgeway Center; Germantown’s Viridian Planned Development; and Fisherville Farms, stretching across Shelby and Fayette Counties.

Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]

Memphis Business Journal’s Power 100 2023

Mark Halperin, EVP/COO, Boyle Investment Company

Mark Halperin is not often in front of the media, but he can get its attention whenever he wants it.  Halperin himself did make one headline this past year:  he was promoted to COO of the firm he has been with since 1973.  In 2018, Halperin helped land East Memphis a TIF district, despite it being opposed by some political heavyweights.  In his latest role at Boyle Investment Company, Halperin directs and oversees the operations of one of the region’s most powerful real estate firms, which has sizeable property portfolios in Memphis and Nashville.  In 2022, the company notably secured a hotel and South of Beale location in Collierville’s Schilling Farms and progressed toward a second phase of Williamsburg Shopping Center in East Memphis

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Recent News

Blue Sushi Expands in Nashville Market with the opening of McEwen Northside Location in Franklin, TN

March 25, 2024

Restaurant and cocktail bar concept by Omaha’s Flagship Restaurant Group is currently the country’s largest sushi restaurant group running a sustainably sourced seafood program in partnership with the prestigious Monterey Bay Aquarium Seafood Watch. Franklin location marks concept’s second foray in the Nashville market and restaurant group’s 45th opening.   NASHVILLE, TENNESSEE – MARCH 25, 2024 […]

Gallatin Taps Boyle Investment Co. to Transform Downtown

March 11, 2024

The city of Gallatin is partnering with a prominent Tennessee developer to transform its downtown.   Gallatin, Tenn. (3/11/2024) –Boyle Investment Co. has been tapped by city officials to redevelop Gallatin’s downtown square and create a new city hall. “Gallatin’s downtown square is a premier destination for both residents and visitors, embodying the heartbeat of our […]

Adam Ballash Named Partner At Boyle Investment Company

March 06, 2024

After 16 years as the development manager who brought some of Middle Tennessee’s most celebrated mixed-use destinations to life, Boyle Investment Company has named Adam Ballash as partner. “Adam has always had a passion for creating great places, and he’s really invested himself in his craft and his community,” said Boyle Nashville Managing Partner Phil […]